Integrated Email/SMS Services & Marketing Platform
_____
Though email is a tried-and-true tool in any marketer’s toolbox, SMS marketing is catching up as one of the most effective ways to engage with customers. That doesn’t mean SMS should replace email as your primary marketing strategy, though. Rather, SMS is the perfect complement to your email marketing campaigns.
Email is still your best channel for long-form communications like newsletters and press releases. On the other hand, SMS is perfect for quick, attention-grabbing alerts and time-sensitive events.
Using NorthText’s API integrated email and SMS marketing platform, you have access to a powerful combination of tools to deliver targeted, personalized messaging in multiple forms to provide the best customer experience.