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June 15, 2023

Text2Pay: The Future of Donations for Non-Profits and NGOs

By Jeff Winaker

More and more non-profit organisations and NGOs are turning to Text2Pay messaging as an effective way for people to make donations. Convenient, easy to use and secure, we explain why Text2Pay has distinct advantages over traditional methods of securing funds.

June 01, 2023

The Value of Text Message Marketing Over Email

By Jeff Winaker

Once the main stay of customer communications, conventional emailing is now making way for a more innovative approach to engage with your customers via text messaging and marketing. We explore the wider benefits and advantages of developing appealing and effective campaigns via mobile phones.

May 18, 2023

The Power of Text Message Marketing for Political Candidates

By Jeff Winaker

With mobile phones becoming such an integral part of our lives it’s no wonder that they’ve become the ideal platform for political groups to reach out to potential followers. Find out why text messaging is a great way to run innovative and highly personalized campaigns to build credibility and encourage genuine two-way interaction.

May 04, 2023

The Power of Two-Way Text Communication in Customer Care Applications

By Jeff Winaker

Two way text communication is revolutionizing customer care applications by offering a more effective and productive way to promote dialogue between businesses and their customers. What’s more, text messaging and marketing can dramatically improve response rates and interaction to the benefit of customers and businesses alike.

September 20, 2022

The Importance of Opt-in and Opt-out in Text Marketing

By Jeff Winaker

Seeking permission to send text marketing messages to your customers is not just good practice, it’s the law. Find out what steps you can take to implement effective Opt-in and Opt-out strategies.

September 02, 2022

Why MMS?

By Jeff Winaker

SMS marketing is a well-established method of reaching out to customers but there’s a more effective way to get your message across. Find out how MMS texting could widen your customer base and boost your sales uptake.

February 03, 2022

Q&A: What Is an SMS API?

By Jeff Winaker

What is an SMS API, how can you use it, and what are the benefits? Let’s discuss why you should integrate SMS functionality with your existing software.

January 18, 2022

Sending SMS Customer Satisfaction Surveys: 6 Tips To Improve Response Rates

By Jeff Winaker

SMS customer satisfaction surveys are fast and convenient, but there are some best practices to follow if you want to improve your response rates.

December 23, 2021

How Does an SMS API Work? Everything Developers Need To Know

By Jeff Winaker

How does an SMS API work? It allows your existing software to communicate with your SMS provider to automatically send and manage text messages.

October 28, 2021

11 Text Blast Sample Messages for Successful Marketing Campaigns

By Jeff Winaker

Here is how you can use an SMS API integration to streamline internal workflows and communications or to resell SMS functionality within your own proprietary software.

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